2018-09-25
Milano Fashion Week ended yesterday and Blogmeter is finally back with its Instagram Fashion Index. Through the new Blogmeter Suite we analysed the Instagram performances of 58 fashion brands that attended the event (according to the official calendar of the Italian National Chamber of Fashion), between 18th and 24th September… Read more
2018-05-02
Have you ever wondered how much a big influencer earns? Did you ever think “to hire” one to sponsor your brand? To answer these questions, we made a list of the 10 Instagram highest-paid influencers, based on pricing data shared by HopperHQ and supported by a Blogmeter analysis, carried out in the period between December 12, 2017 and… Read more
2018-01-05
“You can get inspired from a magazine, yes, but you can also be inspired from a website, from a street-style blogger, from what people post on Instagram” quoting Eva Chen, director of fashion partnership at Instagram, who some weeks ago drew a list of 10 models to keep an eye… Read more
2017-11-30
Bloggers, Influencers and advertising, a topic that became quite hot lately. If initially the collaborations between brands and influencers went unnoticed without clear regulations, the scenario is now changing. In the States the Federal Trade Commission (agency protecting consumers) and the antitrust established a simple and precise rule: the sponsored posts… Read more
2016-03-04
As announced last week, in occasion of the Milan Fashion Week 2016, we launched #InstagramFashionIndex, the first social media performance observatory dedicated to Fashion Brands that participate in the Milano woman’s fashion week from February 24-29 .We monitored daily their activity on Instagram, drawing up rankings on the basis of key performance… Read more
2016-02-23
Blogmeter will launch the Instagram Fashion Index in occasion of the Milan Fashion Week, the first social media performance observatory dedicated to Fashion Brands that participate in the Milano woman’s fashion week from February 24th to 29th. During the six days of exhibition, Blogmeter will monitor their activity on Instagram revealing… Read more